Posts from // October 2010

A Shopper’s Journey Through New Media

Consumers are engaging with wide ranges of digital tools when making purchasing decisions whether they are online or in stores and across various industries. Post-shopping behavior is also visibly being altered by these new platforms.

The Five Dive: Flashy phones for your enjoyment

A number of envisionit media employees are iPhone users. We love the phone, but probably not as much as Stuart Hughes, who was recently commissioned $8 million by two businessmen in Australia to trick out their phones with more than 100 karats worth of diamonds.

Take a byte out of it: Restaurants embrace technology

Does your restaurant embrace the latest and greatest in technology? Your restaurant has a Facebook page, big deal. You have a Twitter stream where you tweet the latest addition to the menu, so what. Oh, and you offer customers deals on Foursquare, how innovative. Your restaurant is hopelessly 2009 if the wine list isn’t on an iPad. Observe:

The Social Network: a Study in Brilliance and Nerd Fashion

In many ways, The Social Network is a film the Facebook juggernaut deserves, mirroring the site and its creator in dexterity and media contention. And really, Real Zuck shouldn’t worry—it’s unlikely anyone will delete their Facebook account because his fictionalized self comes off as slightly abrasive.

The Five Dive: Keeping Tabs on Tablets

Thanks in part to the iPad, the tablet is enjoying a shining moment. Object of nerd lust, topping technophile Christmas lists everywhere, tablets are a bridge between smartphone and computer—and the mobility factor opens up a world of possibilities.

The Holidays are Here!

In July, we did a post to help you start planning for holiday optimization and creative ideas. Now we’re going to tell you that if you haven’t started planning for the holidays yet, you are behind!