Category // creative

Snapchat breaks into media with the release of Discover

Snapchat released an update to their platform Tuesday which will change the snap game for users, marketers, and publishers alike. This new feature, Discover, extends the same format we know and love from the platform to provide editorial content from publishers such as ESPN, CNN, Vice, People and more, including Snapchat’s own team. These…

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Meet Amber, our newest Associate Creative Director

  • May 20, 2014
  • envisionit
  • Post

Working in our creative department requires a certain combination of skills: humor, determination, curiosity, teamwork, and a deep love for ideas. We found all of these in spades when we met Amber Davis. As a writer from an early age, she fostered an interest in news and media – even…

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Connecting the Dots to a Great Idea

“Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new…

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5 Conversion Rate Optimization Tips From Conversion Conference Chicago

Two weeks ago, I attended the Conversion Conference in Chicago, a two-day event filled with speakers and workshops centered around website conversion rate optimization (CRO). Reassuringly, a significant number of the techniques utilized at envisionit media today were complemented with a few new fresh concepts.  As it is always critical…

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The Unpredictable Scrollbar

Until recently, scrolling through a website was a routine action that was so natural that it required little thought. For even the least savvy computer user, thinking about scrolling was as unnecessary as thinking about breathing. Breathe in, breathe out. Scroll up, scroll down. Enter Apple’s Lion operating system in…

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What is Responsive Web Design?

Technology has its ups and downs, but for the most part, it gets better. Web browsing, which was once only restricted to our desktops, now has the ability to be done on our tablets and smartphones. However, with this breakthrough came complications. Among mobile devices alone, there are numerous variations of…

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