Metrics and measurement are two of digital marketing’s greatest strengths, giving insights into an astounding number of customer touch-points and interactions on the road to a conversion. This makes analyzing the right data in the right way paramount to your success.
We received some great news here at Envisionit this week and are thrilled to announce that we have been awarded five Hermes Creative Awards! Our video work for DRIFIRE received the Platinum Award, the highest honor among the Hermes Creative Awards. Additionally, our video work for Avegant, DRIRELEASE, and Q Center all received the […]
Working in our creative department requires a certain combination of skills: humor, determination, curiosity, teamwork, and a deep love for ideas. We found all of these in spades when we met Amber Davis. As a writer from an early age, she fostered an interest in news and media – even editing her high school paper. […]
Well it’s been two weeks since I returned from Opticon, Optimizely’s first annual user conference. If you don’t know about Optimizely, it happens to be our favorite tool for doing A/B testing on websites because it’s so damn easy to use and they keep improving the product (more on that below). First of all, it […]
This past Sunday was Mother’s Day, and while that meant brunching and lunching for some, the families staying at Ronald McDonald House near Lurie Children’s Hospital had some heavier things to deal with. A few of our EIMers joined with family and friends to bring sunshine to the table (along with a 3-course meal) to […]
Your browser may not be as up-to-date as it should be. Earlier this month, Microsoft discontinued support for Internet Explorer 6 (IE6). This long overdue switch killed the little-used version nearly 13 years after its first release. Developers everywhere rejoiced and began waiting for IE7 to go the way of the Dodo too. Update For […]
Is the selfie strategy right for your brand? Before jumping on the bandwagon ask yourself a very important question: Can a selfie campaign integrate naturally with your brand?