Posts from // July 2017

Marketing Fintech Solutions to Millennials

Marketing Fintech Solutions to Millennials

Millions of millennials The millennial generation – also known as Generation Y – includes people born between 1980 and 2000. Most are now adults and in the workforce. There are about 81m millennials in the US – more than a quarter of the total population, and they now out number Baby Boomers, their parents’ generation. […]

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Focusing on “The What” Rather Than “The How”

Focusing on “The What” Rather Than “The How”

At first glance, gathering requirements for any project may seem like a straightforward task, but in reality, these sessions can be daunting and typically devolve into a discussion of solutions (the “how”) rather than discussing the business problem at hand(the “what”). In general, businesses tend to race to find a solution and expect their solution […]

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