Experience & Background

Insight-driven strategy, contagious optimism, and a bias for action—Emily brings it all to every challenge. Emily leads the agency’s strategic vision across all destination, technology, and consumer clients.

With 20 years of experience spanning early-stage startups to Fortune 100 companies, Emily is a seasoned B2B and B2C marketing leader who has twice built brands from the ground up in technology and retail ecommerce. Her authority is grounded in her work leading global initiatives for major brands, including Garrett Popcorn Shops, Allstate, and Arity. Her expertise includes integrated strategy, brand development, demand generation, content, and marketing analytics.

A Zartico Certified professional, Emily holds a B.A. in Advertising and a B.A. in Art/Design from Iowa State University. Known as a thoughtful listener and a master collaborator, her superpower is mobilizing ideas into action with excellence. Outside of the office, Emily is a proud mom of three and a longtime Bears season ticket holder.

Explore more from Emily

Exploring the tourism metric DMOs can’t ignore
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Travel & tourism

Exploring the tourism metric DMOs can’t ignore

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What happens when AI meets traditional market research?
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AI

What happens when AI meets traditional market research?

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Does your brand give a damn… locally and nationally?
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Strategy

Does your brand give a damn… locally and nationally?

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Integrated strategy 101: How to elevate your digital marketing campaigns
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Strategy

Integrated strategy 101: How to elevate your digital marketing campaigns

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Top 7 trends affecting fintech marketing in 2025
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Strategy / Technology

Top 7 trends affecting fintech marketing in 2025

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5 top travel trends for 2025 that all destination marketers should know
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Travel & tourism

5 top travel trends for 2025 that all destination marketers should know

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A marketer’s guide to annual planning
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News

A marketer’s guide to annual planning

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How to Make Gen Z Love Your City
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Strategy / Travel & tourism

How to Make Gen Z Love Your City

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