Tag // SEO

Intro to Google AMP Pages

Intro to Google AMP Pages

In February, Google released their new open source initiative called AMP (Accelerated Mobile Pages), with the intention to revolutionize mobile news consumption. These AMP pages allow websites to serve mobile users with static content at an extremely fast rate. And when I say extremely fast, I mean SUPER DUPER FAST! How it works AMP search […]

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Meet Erik, our new SEO Strategist

Meet Erik, our new SEO Strategist

  A great website is nothing if your target audience isn’t aware that it’s there. That’s where great SEO strategists come in, someone who can bang the drum and attract a crowd. Fortunately for us, Erik Martin is a great drummer online – and in the real world too. Erik grew up on Chicago’s South Side […]

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Using analytics to answer deep questions about conversion rates

Using analytics to answer deep questions about conversion rates

Recently, I was asked by a client to identify trends around new vs. returning website visitors, an angle of analysis not usually part of our usual scope. Intrigued by what we could potentially glean from this data, I started investigating to uncover the value of understanding these particular trends around site visitors. So what did […]

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Guide to SEO for Blog Posts

Guide to SEO for Blog Posts

Effective search engine optimization is a crucial part of any digital marketing effort. Our Agency Lead for Organic Search, Laura Grace, shares her recommendations on how to best optimize your blog posts so that your target audience can find them. These are important on-page optimization best practices whether you’re an individual posting on your personal […]

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Meet Laura, our new Agency Lead for Organic Search

Organic search performance is the cornerstone of successful digital marketing efforts. It’s crucial for consumers to be able to find brands online, no matter which search engine or devices they use, and easily locate the information they’re seeking. If cream rises to the top, so do brands with excellent organic presences (as they rise to the […]

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