Category // search engine optimization (SEO)

The Importance of Semantic Relevance in Search Results

On a daily basis, we are seeking out content on the web. However, when it comes to finding the right content, there is always that extra ingredient that makes it relevant to both searchers and search engines. While you may have content that is good enough to satisfy a particular audience, you could be missing […]

SEO-driven blog posts that get results

No matter how eloquent and full of ideas your blog content is, if users don’t stumble upon it, it’s all for naught. So how do you lead people to the posts you’ve painstakingly crafted? Creating readable content Writing valuable content that people want to read while still taking SEO into account can be a delicate […]

Google Posts – New Google My Business Feature Available

Google Posts is now finally available to all small local businesses!

Not mobile responsive? Shockingly enough, you’re not alone.

The case for mobile friendliness.

How Your Redirects Could Be Hurting Your SEO

Often, the only time redirects get brought up for a website is during a site migration, when a page is being retired or if a site is undergoing some URL structure changes. With this mindset, website owners often use the “set it and forget it” redirect approach and never think about how it could be […]

By any other name: Tips on choosing a brand name in the digital age

Why brand names matter, and what you should consider when choosing yours.

Intro to Google AMP Pages

In February, Google released their new open source initiative called AMP (Accelerated Mobile Pages), with the intention to revolutionize mobile news consumption. These AMP pages allow websites to serve mobile users with static content at an extremely fast rate. And when I say extremely fast, I mean SUPER DUPER FAST! How it works AMP search […]