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A creative’s guide to partnering with clients

A creative’s guide to partnering with clients

  “Client relationships—that’s an account manager or account director’s job.” There are many naive things I believed as a young creative, and this one probably goes to the top of the list. The more experience I’ve gotten under my belt, the more I’ve realized that managing great client relationships is everyone’s job. Clients are why […]

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Is your Website Accessible to your Audience?

Is your Website Accessible to your Audience?

The passage of the Americans with Disabilities Act (ADA) in 1990 brought the challenges that people with disabilities face into the larger public consciousness. In the years following the law, improvements to physical structures throughout the country have increased access for all Americans to countless places that had previously been difficult or inaccessible. While the […]

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Being Creative Within Constraints

Being Creative Within Constraints

For all creatives, whether it’s art directors or copywriters, the blank page or blank canvas can be the scariest part of a project. The first steps are usually the hardest. False starts are common. Doubt is easy to come by early on. It can be very difficult to create something of value out of nothing. […]

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