Thoughts worth sharing.

James

Meet James, our new Paid Search Specialist

  • March 20, 2015
  • envisionit
  • Post

Born and raised in the west suburbs of Chicago, James attended the University of Illinois at Champaign, majoring in Advertising with a minor in Communications. He started working in paid search at digital marketing agencies Straight North and Lever Interactive (where he worked with his future envisionit colleague Laura Grace)…

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Meet Amanda, our new Senior Designer

  • March 4, 2015
  • envisionit
  • Post

Where would an agency be without designers? Not only are they the masterminds behind every visual aspect of a campaign, website, and email, they stay up-to-date on the latest design trends while being a repository of knowledge on classic style. The newest addition to the envisionit creative team, Amanda Monarch,…

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Meet Courtney, our new Engagement Manager

  • February 24, 2015
  • envisionit
  • Post

When you first think of an agency, you may think of creative teams, or account managers, or maybe Don Draper. But there’s so much more than that to keep an agency running smoothly and continually moving forward, from developing new business proposals to marketing the agency itself. This is where…

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Pricing Optimization with A/B and Multivariate Testing

  • February 17, 2015
  • envisionit
  • Post

CRO and Pricing Optimization In the world of ecommerce and online marketing, conversion rate optimization (CRO) is used to ensure companies maximize their revenue by providing the best experiences to consumers. It’s a blend of user experience design, data analysis, and strict experimental methodology to test what kind of online…

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Meet Jane, our New Project Manager

  • February 10, 2015
  • envisionit
  • Post

An agency is comprised of many moving parts, from creatives and account managers to web developers and marketers, all with their own unique talents and modes of expertise to offer clients. But it would all quickly grind to a halt without the industrious work of project managers to coordinate everyone’s efforts…

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Meet Mike, our New Senior Copywriter

  • February 3, 2015
  • envisionit
  • Post

In the agency world, the copywriter is an integral part of all marketing and advertising efforts. Copywriters have to be versatile and agile, utilizing their writing chops and experience across a variety of clients, industries, and campaign needs. This is where Mike Kennedy, Envisionit’s new Senior Copywriter, comes in. A…

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snapchat-discover-hed-2015

Snapchat breaks into media with the release of Discover

Snapchat released an update to their platform Tuesday which will change the snap game for users, marketers, and publishers alike. This new feature, Discover, extends the same format we know and love from the platform to provide editorial content from publishers such as ESPN, CNN, Vice, People and more, including Snapchat’s own team. These…

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