Thoughts worth sharing.

The Creative Guru in Gooroos

  • September 15, 2017
  • envisionit agency
  • Post

Creativity, it’s been said, is about connecting different things to generate new ideas, and that’s probably why Rob Creek, the Executive Creative Director here at envisionit, feels passionate about so many different things. There’s kayaking, working with leather, tinkering with old cameras and watches, and then there’s the big one:…

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Focusing on the "What" rather than the "How"

Focusing on “The What” Rather Than “The How”

At first glance, gathering requirements for any project may seem like a straightforward task, but in reality, these sessions can be daunting and typically devolve into a discussion of solutions (the “how”) rather than discussing the business problem at hand(the “what”). In general, businesses tend to race to find a…

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