Posts from // February 2019

My Digital Summit Phoenix Plan

My Digital Summit Phoenix Plan

Earlier this week I attended the Digital Summit in Phoenix. It was two days of keynotes, breakout sessions, great insight, and warm(ish) weather. Below are some highlights and ideas around creating a plan of attack for attending your next conference. Phoenix First of all: Wow, Phoenix is awesome. And I’m not just saying that because […]

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Why DMOs need to get locals on board

Why DMOs need to get locals on board

Destination marketing is all about identifying the right audiences. And if you’re a Convention & Visitors Bureau, you’ve probably honed in on a few keys groups: regional weekend-trippers, international visitors, business travelers, and generally anyone who lives outside your borders. It makes sense—you need to reach and connect with out-of-towners and turn them into visitors. […]

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